Case Study 1:
Creating more value for customers by generating more revenue….and fast!
The Publisher’s problem: Wolters Kluwer (CCH) is one of the world’s leading publishers of tax and legal content for professionals. Their products are highly respected, but can increasingly be seen as less valuable in a Google world.
CCH approached Lexify to assist with growth and customer retention initiatives, all of which had to be completed within a short time frame to meet financial targets.
Lexify’s solution: Lexify identified and implemented a solution that gave CCH a brand new product offering to roll out to customers. In addition to the fantastic content that CCH’s subscribers had access to, Lexify identified that adding a new offering giving customers access to a Q&A style service would directly complement their existing subscription, leading to increased customer engagement and a new line of products to bring to market.
What happened next: Lexify advised that finding a strategic partner would get the new Q&A service to market a lot faster than building from scratch. So, we swept the market to identify an appropriate strategic partner and found IFX, who already run an existing Q&A service for lawyers and accountants.
Lexify brokered a strategic alliance that allowed CCH to quickly white-label IFX’s offering and roll it out to their customers – initially as a method of retaining existing customers, and in the longer-term it is now a fully-fledged standalone product offering to CCH customers. The end result – more revenue, happier customers and a great new product offering.
Case study 2:
Helping a legacy publisher reshape how to create and publish content in an AI-world
The Publisher’s problem: Academy Publishing, the publishing division of Singapore Academy of Law, needed a roadmap for how to tackle the next five years of serving the legal profession in Singapore and the wider Asian region. They wanted to know how to reshape how they create and publish content to best meet the needs of its stakeholders into the future.
Lexify’s solution: We did a full sweep of their current legacy systems and processes, and then identified a series of key trends that will shape how the future looks for the provision of legal content in Singapore. We did in-depth work with internal stakeholders, members of the legal profession, technology providers and senior government officials. The result was a comprehensive roadmap for Academy Publishing that will guide how they operate for the next five years.
Case Study 3:
Helping small publishers play with the big boys!
The Publisher’s problem: Information Exchange Corporation (IFX) is an independent publisher of legal content, driven off the back a successful platform that connects lawyers and accountants with expert advisers.
IFX wanted to grow off the back of strategic partnerships with big-brand publishers and approached Lexify to assist.
Lexify’s solution: Lexify quickly identified that Lexis Nexis would have a need for IFX’s products, and brokered a strategic partnership that allowed Lexis Nexis to leverage IFX’s platform to roll out a new service to their customers.
Case Study 4:
Providing hands-on management of a strategic divestment
The Publisher’s problem: CCH made a strategic decision to divest their academic textbook list, in order to focus their business on tax and legal professionals in practice. M&A is a tricky business, and CCH needed specialist industry expertise to ensure the divestment went well. They engaged Lexify to lead this divestment.
Lexify’s solution: Lexify moved quickly to identify potential buyers of the asset and found Oxford University Press as the most appropriate buyer. Lexify led the project to divest the asset and assist with the transition post-completion.
The result was a successful transaction, where both the buyer and seller got a great outcome.
Case Study 5:
Launching a new division for an iconic Australian book retailer
The problem: Booktopia (www.booktopia.com.au) is an iconic Australian online book retailer. They decided to create a new division to move into wholesale distribution and asked Lexify to assist with the launch and growth of this new division.
Lexify’s solution: Lexify moved quickly to determine a commercial model for this new division, called Booktopia Publisher Services (BPS). We then engaged a range of publishers to use the BPS services and onboarded a slew of new publishers and customers. Concurrently we worked with internal stakeholders to ensure that all appropriate systems, processes and onboarding practices were in place to be able to bring new customers into BPS. Lexify worked with Booktopia on this division for over five consecutive years, acheiving annual revenues of more than A$11m during this period.